Category: Uncategorized
-
Journey Maps: A Walk in Your Users’ Shoes
What is a Journey Map? Journey maps are a supportive tool in user experience research and design. They are helpful in following a user’s journey while interacting with a product and, identifying emotions and details for each step they take. Author, Sarah Gibbons explains the definition, “A journey map is a visualization of the process…
-
Usability Testing: Seeing Your Product in Action
What is Usability Testing? Usability testing is a way of assessing a product’s efficiency in the field of user experience. Author, Kate Moran explains the process, “In a usability-testing session, a researcher (called a “facilitator” or a “moderator”) asks a participant to perform tasks, usually using one or more specific user interfaces. While the participant…
-
Ideation: The Lightbulb Stage
What is Ideation? How do you solve a problem once you identify it? In the field of user experience, there are a few different problem-solving methods, but the process is referred to as ideation. Author, Aurora Harley defines ideation as, “…the process of generating a broad set of ideas on a given topic, with no…
-
Sentence Completion: Understanding Your Users
What Is This? Sentence completion is a research method used in the user experience field. In the book UX Methods: A Quick Guide to User Experience Research Methods authors James Pannafino and Patrick McNeil define it as “A series of beginning sentences that are finished by a user based on a particular experience.” An example…
-
App Store Reviews are Significant: Here’s Why
App Reviews I’m sure at some point in time you’ve spent a bit of time scrolling through the reviews in an app store. Laughing at all of the poorly worded negative ones and reading through some of the positives. But, did you know that those reviews can provide profound insights to the designers and developers?…
-
Five-Second Tests: Where to Begin
What Is This? A five-second test is a type of research method used in user experience research. The website Five Second Tests defines them as “a method of user research that helps you measure what information users take away and what impression they get within the first five seconds of viewing a design.” The process…
-
Personas: The Users Driving the Research
What Are Personas & Why Do We Use Them? A persona is an extremely helpful tool in user experience research. They are typically fictional but represent a type of user that could interact with a product. The article, “User Personas: What Are They and Why They Matter in UX Design” explains, “The purpose of personas…
-
How To: As-Is and To-Be Analysis
What Is This? As-is and to-be analysis is a research method used in the field of user experience. In the book UX Methods: A Quick Guide to User Experience Research Methods authors James Pannafino and Patrick McNeil define it as “… a visual comparison method where the current state (as-is) of the product or system…
-
Empathy Research Methods: What? Why? and How?
Where to Start The main task of designers is to give the user a product or service that functions effectively and provides a positive user experience. Though it may seem to be a very basic, simple task so many businesses and companies still fall short of executing it properly. Why is that? One potential answer…
-
Emotions: The Driving Force of Design
Introduction User Experience (UX) design is largely based on research and psychology. Before designers can begin designing a product, they must first understand their user, the user’s needs, the user’s feelings, and the user’s interactions with the product. This understanding is gained through different research methods as well as a general understanding of consumer and…
CRyder Design 